I first came across Serial Cultura a year ago, and was immediately taken in by the dynamic prints and fluid cuts. Each season, designer Jennifer Jennings creates a new batch of lovingly hand-painted patterns, which are then digital printed onto the fabrics. I love the combination of old world craftsmanship with modern day technology, and both processes serve to infuse each print with wildly varied colors, which work perfectly with the flowing and organically draped silhouettes. This season, Jennings was inspired by natural topography, aerial views of landscapes, and elements of the environment. These subjects have been abstracted beyond recognition, but still can be felt in the rich hues, which echo minerals and rocks, as well as the sky at sunset. As if the garments weren't hypnotizing enough, they're also made from organic and sustainable fabrics.
-Tiffany